tiny design lab

The PICASSO Research Cluster is a collective of scholars, artists, and activists who strive to make a positive difference in the world by exploring and promoting reseach in community and personal connections.


Services Provided

  • Developed the complete visual identity (logo, palette, typography, graphic system).
  • Assist with data management using OneDrive, SharePoint, and Datastore.
  • Manage and maintain SharePoint sites.
  • Organize meetings: scheduling, room booking, and preparing meeting summaries.
  • Website development and maintenance: picassocluster.com
  • Designed and produced graphic materials for social media, posters, email campaigns, and other promotional initiatives.

Notable Project

PICASSO Research Cluster — Branding & Website Development

Overview

The PICASSO Research Cluster required a cohesive identity and digital presence capable of communicating its mission, unifying its interdisciplinary contributors, and supporting long‑term research dissemination. The project involved developing a full branding system and a modern, accessible website that could scale with the cluster's evolving work.

View project - picassocluster.com

Screenshot of PICASSO Research Cluster website
  • Project type: Design, Programming
  • Role: Graphic designer, Web developer
  • Tech: Next JS

My Contributions

I led the full creation of PICASSO's brand and website from start to finish.

  • Developed the complete visual identity (logo, palette, typography, graphic system).
  • Designed the site architecture, UX flow, and all page layouts.
  • Built the entire website with responsive, accessible components.
  • Created custom modules for researchers, publications, and research themes.
  • Integrated all content and handled deployment, optimization, and QA.

Key Features

  • A cohesive, modern identity system tailored for interdisciplinary research.
  • Clear, scalable site structure for people, themes, outputs, and news.
  • WCAG-aligned, mobile-friendly design.
  • Custom seach tool, linking team contributions to themes.
  • CMS-driven content updates for long-term sustainability.

Takeaway Lesson

Building the brand and website as a unified system created a platform that feels coherent, scalable, and true to PICASSO's mission. The project reinforced how powerful it is to align identity, UX, and technical development from the very beginning.

Takeaway

Building the brand and website as a unified system created a platform that feels coherent, scalable, and true to PICASSO's mission. The project reinforced how powerful it is to align identity, UX, and technical development from the very beginning.